• paula's choice 10% niacinamide booster 01

    The Complete Guide To Paula’s Choice Skin-Brightening Products

    What’s the best Paula’s Choice Skin-Brightening product? The brand has a dozen serums, essences and boosters all promising to even out your skin tone, brighten your complexion and fade away dark spots once and for all. But not all are created equal. Some can make your skin glow, but are powerless against dark spots. Some […]

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  • phenoxyethanol

    Is Phenoxyethanol A Safer Alternative To Parabens?

    Move over, parabens! There’s a new preservative in town. It’s called Phenoxyethanol. Rumour has it, it’s gentler, safer and still as effective at keeping bacteria and other nasties out of your skincare products. Is that too good to be true? Are brands doing the right things in phasing out parabens for phenoxyethanol? And should you […]

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  • niod multi-molecular hyaluronic complex

    Humectants: What Are They?

    Humectant is one of those fancy words us science beauty bloggers like to throw around to prove we know our stuff. But everyone else is probably scratching their heads, wondering what the heck we’re talking about. What are humectants? What do they do for your skin? Why are they in pretty much every skincare product […]

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