
How Potent is Benefit It’s Potent! Eye Cream?
“It’s potent!” Benefits shout, at the top of its lungs, in the middle of Sephora. But who is it trying to convince? Women desperate to fade their dark circles and wrinkles… or itself? I think it’s deluding itself (or just lying outright). Because, there’s nothing potent about Benefit It’s Potent! Eye Cream. On the contrary, […]