review simple kind to skin purifying cleansing lotion

When it comes to shampoos and body washes, it’s all about the lather for me. Thick and foamy, it feels like it is really working, taking away all the grime that has somehow managed to accumulate on my body in just a day or two. Such a satisfying feeling!

So, you’d think that I’d be just as in love with foaming face cleansers. Wrong. Maybe it’s because the first cleanser I ever used was a cleansing milk, but it’s towards foam-free lotions that I turn to to keep my face clean. Somehow they feel kinder to the skin.

Simple Kind To Skin Purifying Cleansing Lotion fits the bill to a T. Does it deliver?

What’s In Simple Kind To Skin Purifying Cleansing Lotion?


Ever heard of the “like attracts like” principle? It works like this: the oils in your cleanser attach to the oils on your skin and in your makeup, melting them away.

I love oil-based cleansers because they remove makeup effortlessly. Plus, they’re gentler on the skin and moisturise it to boot.

Related: What’s The Oil Cleansing Method And Should You Use It?


I usually avoid products with Isopropyl Palmitate like the plague.

It’s an emollient that keeps skin softer and smoother during the cleansing process. But every time I use a cream with it, it’s pimple galore. This stuff is so comedogenic.

Thankfully, in a cleanser it doesn’t stay on the skin enough to cause any real harm. I didn’t get a single pimple since I’ve started using this cleanser. Phew!

Related: Is Isopropyl Myristate Comedogenic?


It doesn’t matter how gentle a cleanser is, the cleansing process has always the potential to be traumatic for skin. Soothing agents like allantoin and bisabolol calm down skin, reducing irritations, dryness, and redness.

Just what sensitive skin needs.

Related: 9 Soothing Ingredients To Reduce Redness And Irritation

Need help creating the best skincare routine for you dry skin? Sign up to the newsletter below to receive the “Dry Skincare Routine Cheatsheet” (it includes product recommendations, too!).


Thick without being dense. Leaves an oily residue on the skin.


It’s fragrance-free.

How To Use It

Morning and night, it’s the first step of your skincare routine.

Performance & Personal Opinion

Simple Kind To Skin Purifying Cleansing Lotion is kind to skin, no doubt about that. The thick lotion spreads easily on my skin, quickly removing all traces of makeup and other impurities.

On days I wear a full face of makeup (which is not often in this heat), I need two cotton balls to take everything off. Not bad.

Afterwards, my skin feels really soft and clean. And a bit oily. That’s the price to pay for using cleansers with oils. You can double cleanse with a foaming cleanser or, if the oil residue doesn’t bother you, leave it on. It’ll moisturise your skin.

That’s good for dry or combination skin, like mine. But, if yours is oily and prone to breakouts, this cleanser could make things worse.

simple purifying cleansing lotion

Who Is This For?

  • Combination skin
  • Dry skin
  • Sensitive skin

Who Is This NOT For?

  • Acne-prone skin
  • Oily skin


A white bottle with green accents. Simple and practical.

Does Simple Kind To Skin Purifying Cleansing Lotion Live Up To Its Claims?

The Simple Kind to Skin Purifying Cleansing Lotion is ideal for gently cleansing drier skin; with its creamy no-rinse formula, this cleansing lotion makes the first step in your skincare routine quick and easy.  True.
This cleanser is kind on even the most sensitive skin. True.

Price & Availability

£3.80 at Boots

Do You Need It?

It does what it says on the tin. If you’re on a budget, it’ll do.

Dupes & Alternatives


Aqua, Hydrogenated Palm Kernel Oil, Glycerin, Isopropyl Palmitate, Polysorbate 60, Sorbitan Stearate, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Allantoin, BHT, Bisabolol, Cetearyl Alcohol, Disodium EDTA, Hydroxypropyl Cyclodextrin, Iodopropynyl Butylcarbamate, Panthenol, Pantolactone, Phenoxyethanol, Sodium Hydroxide, Tocopheryl Acetate.