Last Updated on June 2, 2025 by Giorgia Guazzarotti

NOTE: This review has been updated on 02/06/2025. While the packaging is different, the formula remains the same. The content of the review reflects what you find now in stores.
When it comes to shampoos and body washes, it’s all about the lather for me. Thick and foamy, it feels like it is really working, taking away all the grime that has somehow managed to accumulate on my body in just a day or two. Such a satisfying feeling!
So, you’d think that I’d be just as in love with foaming face cleansers. Wrong. Maybe it’s because the first cleanser I ever used was a cleansing milk, but it’s towards foam-free lotions that I turn to to keep my face clean. Somehow they feel kinder to the skin. Simple Kind To Skin Purifying Cleansing Lotion fits the bill to a T. Does it deliver?
- Key Ingredients In Simple Kind To Skin Purifying Cleansing Lotion: What Makes It Work?
- The Rest Of The Formula & Ingredients
- Texture
- Fragrance
- How To Use It
- Packaging
- Performance & Personal Opinion
- What I Like About Simple Kind To Skin Purifying Cleansing Lotion
- What I DON’T Like About Simple Kind To Skin Purifying Cleansing Lotion
- Who Is This For?
- Does Simple Kind To Skin Purifying Cleansing Lotion Live Up To Its Claims?
- Price & Availability
- Do You Need It?
Key Ingredients In Simple Kind To Skin Purifying Cleansing Lotion: What Makes It Work?
HYDROGENATED PALM KERNEL OIL
Ever heard of the “like attracts like” principle? It works like this: the oils in your cleanser attach to the oils on your skin and in your makeup, melting them away. I love oil-based cleansers because they remove makeup effortlessly. Plus, they’re gentler on the skin and moisturise it to boot.
Related: What’s The Oil Cleansing Method And Should You Use It?
ISOPROPYL PALMITATE
I usually avoid products with Isopropyl Palmitate like the plague. It’s an emollient that keeps skin softer and smoother during the cleansing process. But every time I use a cream with it, it’s pimple galore. This stuff is so comedogenic. Thankfully, in a cleanser it doesn’t stay on the skin enough to cause any real harm. I didn’t get a single pimple since I’ve started using this cleanser. Phew!
Related: Is Isopropyl Myristate Comedogenic?
SOOTHING INGREDIENTS
It doesn’t matter how gentle a cleanser is, the cleansing process has always the potential to be traumatic for skin. Soothing agents like allantoin and bisabolol calm down skin, reducing irritations, dryness, and redness. Just what sensitive skin needs.
Related: 9 Soothing Ingredients To Reduce Redness And Irritation
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The Rest Of The Formula & Ingredients
NOTE: The colours indicate the effectiveness of an ingredient. It is ILLEGAL to put toxic and harmful ingredients in skincare products.
- Green: It’s effective, proven to work, and helps the product do the best possible job for your skin.
- Yellow: There’s not much proof it works (at least, yet).
- Red: What is this doing here?!
- Aqua: The main solvent in the formula. It also dissolves other ingredients.
- Glycerin: It attracts and binds water to the skin to keep it soft during the cleansing process.
- Polysorbate 60: An emulsifier that keeps the oily and watery parts of a formula from separating.
- Sorbitan Stearate: Another emulsifier that enhances the texture of skincare products.
- Acrylates/C10-30 Alkyl Acrylate Crosspolymer: Another ingredient that enhances the texture of the formula.
- BHT: A synthetic antioxidant that helps stabilise the formula.
- Cetearyl Alcohol: A fatty alcohol with hydrating properties.
- Disodium EDTA: A chelating agent that neutralises the metal ions in the water before they can spoil the formula.
- Hydroxypropyl Cyclodextrin: Another chelating agent and stabiliser that prevents the formula from going bad.
- Iodopropynyl Butylcarbamate: A preservative that keeps the formula from going bad.
- Panthenol: It has hydrating and soothing properties.
- Pantolactone: A synthetic humectant that attracts water from the air into your skin to keep it hydrated.
- Phenoxyethanol: A preservative that keeps bacteria from growing into your skincare products.
- Sodium Hydroxide: It adjusts the pH of skincare products.
- Tocopheryl Acetate: A form of Vitamin E, it is a powerful antioxidant.
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Texture
This stuff is like a creamy blanket for your face – thick enough to feel like it’s doing something, but it won’t smother you. It goes on smooth, then leaves this slightly oily film, like it’s trying to be a skincare superhero shield or something. Some might hate that, but hey, it’s doing its job: keeping your skin from turning into a desert.
Fragrance
No fragrance here, which is great news if your skin doesn’t play nice with added scents. You won’t find any floral or fruity notes – just a simple, straightforward formula that lets your skin do its thing without any extra fuss.
How To Use It
It’s the first step of your skincare routine. Duh! Grab a squirt (no need to get fancy) and slather it on your face. Think of it like you’re giving your skin a quick pit stop. Rub it in, let it do its thing, then wipe it off with a damp cloth or rinse it away. No high-maintenance steps, no weird rituals-just simple, straight-up cleansing.
Packaging
It’s a simple white bottle with a green label – totally no-fuss, just like the rest of the product. Not gonna win any beauty awards, but who cares? It’s the kind of bottle you can toss in your bag without worrying about leaks, and the pump actually works without splattering it everywhere (big win). It’s small enough to fit in your bathroom cabinet or even your travel kit-practical, not fancy.
Performance & Personal Opinion
Simple Kind To Skin Purifying Cleansing Lotion is kind to skin, no doubt about that. The thick lotion spreads easily on my skin, quickly removing all traces of makeup and other impurities. On days I wear a full face of makeup (which is not often in this heat), I need two cotton balls to take everything off. Not bad.
Afterwards, my skin feels really soft and clean. And a bit oily. That’s the price to pay for using cleansers with oils. You can double cleanse with a foaming cleanser or, if the oil residue doesn’t bother you, leave it on. It’ll moisturise your skin. That’s good for dry or combination skin, like mine. But, if yours is oily and prone to breakouts, this cleanser could make things worse.
What I Like About Simple Kind To Skin Purifying Cleansing Lotion
- Creamy texture, doesn’t leave a greasy residue behind
- Removes most makeup well
- Fragrance-free
- Gentle, doesn’t irritate skin
- Leaves skin softer
What I DON’T Like About Simple Kind To Skin Purifying Cleansing Lotion
- You need quite a bit of product to remove waterproof makeup
- Too emollient for oily skin
- May cause pimples in acne-prone skin
Who Is This For?
- Combination skin
- Dry skin
- Sensitive skin
Does Simple Kind To Skin Purifying Cleansing Lotion Live Up To Its Claims?
| CLAIM | TRUE? |
|---|---|
| The Simple Kind to Skin Purifying Cleansing Lotion is ideal for gently cleansing drier skin; with its creamy no-rinse formula, this cleansing lotion makes the first step in your skincare routine quick and easy. | True. |
| This cleanser is kind on even the most sensitive skin. | True. |
Price & Availability
Do You Need It?
It does what it says on the tin. If you’re on a budget, it’ll do.
Ingredients
Aqua, Hydrogenated Palm Kernel Oil, Glycerin, Isopropyl Palmitate, Polysorbate 60, Sorbitan Stearate, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Allantoin, BHT, Bisabolol, Cetearyl Alcohol, Disodium EDTA, Hydroxypropyl Cyclodextrin, Iodopropynyl Butylcarbamate, Panthenol, Pantolactone, Phenoxyethanol, Sodium Hydroxide, Tocopheryl Acetate.

