Last Updated on October 5, 2026 by Giorgia Guazzarotti

Ever noticed panthenol on the label of your moisturiser and wondered what it’s doing there? Hyaluronic acid gets all the credit for hydrating skin, but it ain’t the only ingredient that deserves a spot in your bathroom.
Panthenol helps keep skin soft and hydrated, soothes irritation and supports your skin’s protective barrier. If your skin’s dry, tight and throwing a tantrum, that’s a pretty good deal. You may already know it from your shampoo. Yep, Pantene takes its name from panthenol. But why should your hair have all the fun? In this article, I’ll share the benefits of panthenol for skin, potential side effects and how to fit it into your skincare routine.
What Is Panthenol?
Panthenol is the alcohol form of Vitamin B5, a.k.a pantothenic acid. Don’t be scared by the word alcohol – Panthenol is one of the good kinds of alcohol. Far from drying out your skin, it helps to moisturise it. For real. Panthenol is also called pro-vitamin B5 because it converts into Vitamin B5 in the skin. It’s more used than Vitamin B5 itself because it penetrates skin better. Who would have thought it? Fun fact: Panthenol is naturally present in all living cells.
Related: What Does Alcohol-Free Really Mean (Hint: It’s Not What You Think)
What Are The Benefits Of Panthenol For Skin?
1. Panthenol Increases Skin Hydration
Panthenol is an excellent moisturizer. The scientific term is humectant: it draws moisture from the air and the deeper layers of your skin up to the outer layer of the skin. It’s not as drying as you think. Your skin is made mostly of water, so you’re just redistributing it and making sure each layer gets all the moisture it needs. Moisture is the foundation of skin health: it plumps up skin so that fine lines and wrinkles look smaller; it softens up your skin texture; and it gives the complexion a subtle radiance.
P.S. If you have dry skin or a broken skin protective barrier, make sure you slather on an occlusive moisturiser after Panthenol. When the skin barrier function doesn’t work, the extra moisture will evaporate out into thin air. Bummer!
Related: What The Heck Are Humectants And Why Do You Need Them In Your Skincare Routine?
2. Panthenol Heals & Soothes Skin Irritation
Panthenol helps heal all kinds of skin damage:
- Wound healing: It stimulates the growth of dermal fibroblasts to help wounds heal faster.
- Barrier support and repair: It helps regenerates the outer skin layers to repair and strengthen your skin’s protective barrier, thus preventing transepidermal water loss (water evaporation that causes dryness)
- Soothing effect: It has anti-inflammatory properties that help reduce irritation, inflammation, redness and itchiness, making it an excellent ingredient for sensitive skin conditions like rosacea, and eczema.
If you’ve got dry or sensitive skin, adding Panthenol to your skincare routine can help soothe the itchy symptoms and nurse your skin back to health.
Related: How To Heal & Strengthen Your Skin’s Protective Barrier (And Why It Matters)
Panthenol For Hair And Nails
Panthenol has a few more superpowers:
- Nails: It creates a film on the nail that increases its moisture levels. In other words, it moisturises nails, too.
- Hair: It coats hair, creating a film that keeps it soft and hydrated. Plus, it reduces breakage. Hence why it’s so used in hair care products.
- Penetration-enhancer: It helps active haircare nail care, and skincare ingredients better penetrate skin.
Panthenol is a head-to-toe moisturizer with extra benefits. Hard to believe it’s not more popular, is it?
What Are The Best Products With Panthenol?
- First Aid Beauty Ultra Repair Hydration Boost ($39.00): This lightweight serum contains every soothing ingredient under the sun to plump up skin while providing hydration benefits to boot. Available at Dermstore, Look Fantastic, Sephora, and Ulta
- La Roche Posay Cicaplast Baume B5 ($18.99): A rich, soothing cream to protect your skin barrier. Ideal for sensitive and dry skin types. Available at at Dermstore, Escentual, and Look Fantastic
- The Ordinary Amino Acids + B5 ($9.20): A hydrating serum loaded with amino acids to deeply hydrate your skin. Available at Cult Beauty, Escentual, The Ordinary, and Ulta
How To Use Panthenol In Your Skincare Routine
Panthenol is easy to fit into your routine. No complicated schedule required. Where you apply it depends on whether it comes in a serum or a moisturiser:
- In a serum: Apply it after cleansing and before your moisturiser. If you’ve got dry skin or a damaged protective barrier, follow with an occlusive moisturiser to help keep that extra moisture in your skin. You don’t want it evaporating into thin air.Â
- In a moisturiser: Apply it after your serums. This IS your moisturising step, so you don’t automatically need another cream on top. In the morning, finish with sunscreen.
What about other actives? It works particular well with niacinamide and ceramides, lipids that deeply moisturise skin and soothe irritations. Panthenol can also share a routine with retinol, vitamin C and exfoliating acids. There’s no need to put it on alternate nights just to keep them apart. Its soothing properties are especially welcome when you’re using ingredients that can leave skin feeling dry or irritated. But that’s not an excuse to go overboard with your exfoliant. Panthenol can help your skin; it can’t make over-exfoliation a good idea.
Does Panthenol Have Any Side Effects?
Good news: Panthenol is super gentle on the skin. So gentle, anyone can use it. It’s true it can cause allergies and irritations (but then, what doesn’t?), but these are very rare. Unless you’re allergic to it, there’s no reason to avoid Panthenol in your skincare products.
Panthenol Vs Hyaluronic Acid: Which Should You Choose?
Hyaluronic acid gets all the glory. Panthenol? Most people still think it belongs in their shampoo. But is the famous one actually better?
Hyaluronic acid is a sugar naturally found in your skin that attracts and holds onto water. Think of it as a moisture magnet: it helps plump up skin so those fine lines look smaller and your complexion looks fresher. And yep, research shows hyaluronic acid creams improve skin hydration and elasticity. The hydration hype is deserved.
Panthenol attracts moisture, too, but it has another trick up its sleeve: it helps repair your skin’s protective barrier and reduce inflammation. Handy when your skin’s not just thirsty, but red, irritated and making you regret that extra exfoliating session.
My pick? If your skin just needs more moisture, a hyaluronic acid product that works for you is absolutely fine. You can find my fave hyaluronic acid serums here. If it’s dry and irritated, I’d go for panthenol. That extra soothing action earns its place.
But you don’t actually have to choose. Plenty of formulas contain both. One well-formulated serum or moisturiser can give you the pair without adding another step to your routine. Because the goal is hydrated skin, not owning every serum in Sephora.
The Bottom Line
Panthenol is a multitasking pro-vitamin that moisturises your body from head to toe. It makes skin softer, soothes irritations and even helps wounds heal faster. If you’ve got dry, sensitive skin, it’s a must.