Product Review: HQ Crema Idratante Intensa

by Gio

hq crema idratante intensa 01

Name: Crema Idratante Intensa
Brand: HQ
Size: 15ml
Price: €1,60

From the packaging:
Signs of premature aging look less obvious. Skin is brighter, smoother, and more hydrated.

What I liked:
– moisturises skin, leaving it soft and smooth
– lightweight texture, sinks in quickly without leaving a greasy residue behind.
– satchel packaging is very practical for travelling

What I didn’t like:
– basic formula can only moisturise skin, so don’t expect anything more
– if your skin is very dry, this won’t be moisturising enough for you
– unpleasant scent

Jar packaging is a waste of money (it doesn’t keep antioxidants stable and effective for long). But opaque tubes have their disadvantages too. The worst one? You can’t see how much product is left inside. You use your cream for weeks and then, one morning, you press the pump dispenser and nothing comes out. Nothing. Not even a drop. Argh!

It’s at times like that that I’m grateful for being a beauty junkie. I have a drawer full of creams that haven’t impressed me enough to use them daily but will do in a pinch, lotions that I still have to test, and moisturisers I’ve completely forgotten about. HQ Crema Idratante Intensa (Intense Hydrating Cream) falls into the latter category. While I was busy ignoring it, HQ changed the packaging, but the cream inside wasn’t revamped. Is it good?

It depends on what you’re looking for in a moisturiser. If that’s a basic, simple formula that will only moisturise your not too dry skin, you should check it out. It features mineral oil and meadowfoam seed oil, two occlusive oils that form a barrier on the skin, thus helping to prevent moisture loss. As a result, skin is well-hydrated, softer, and smoother.

hq crema idratante intensa 02

Mineral oil gets a bad rep because it is derived from oil. But the type used in cosmetics, cosmetic grade mineral oil undergoes a strict refining process that eliminates all toxins and other impurities, making it safe to use. It doesn’t clog pores either, at least not on its own. Only when you use it with comedogenic ingredients, breakouts can occur. I didn’t get any from using this cream.

Despite its name, Crema Itensa Idratante doesn’t provide intense hydration. Just hydration. The lightweight, fast-absorbing texture is usually enough to keep my skin soft and moisturised but, on very cold days, I need something richer for my dry cheeks (my t-zone is oily and this cream works well for it whatever the weather). That doesn’t bother me much. Unlike the scent, which is quite strong and unpleasant, but at least, disappears quickly.

HQ creams come in big satchels that contain 15ml of products. Although not as practical as a tube, these satchels are perfect to bring on planes with you. They contain enough cream for several weeks of use, don’t exceed airport limitations, and barely take up any room in your carry-on luggage. And, when nothing comes out of the dispenser anymore, you can always cut the satchel and scoop up the product left inside. You can’t always do that with a tube.

Aqua, Paraffinum Liquidum, Limnanthes Alba Seed Oil, Stearic Acid, Butylene Glycol, Triethanolamine, Glyceryl Stearate, Lanolin Alcohol, Petrolatum, Astrocaryum Murumuru Butter, Passiflora Edulis oil, Theobroma Grandiflorum Butter, Phenoxyethanol, Carbomer, Imidazolidinyl Urea, Parfum, Disodium EDTA, PEG-4 Dilaurate, PEG-4 Laurate, PEG-4, Iodopropynyl Butylcarbamate, CI 18035.

HQ Crema Idratante Intensa has a lightweight, fast-absorbing texture that moisturises skin well, leaving it softer and hydrated. But it doesn’t do anything more than that. And it’s not moisturising enough for dry skin either.

Rating: 3.5/5

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Poonpo February 19, 2015 - 5:46 am

hmmmm only 3.5 out of 5 ? means 50:50 product 😀

Gio February 19, 2015 - 6:10 am

Poonpo, as a moisturizer only, it is actually quite good. But the formula is very basic. I prefer products that also have anti-aging properties and this one doesn’t.


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