illamasqua powder blush in naked rose review

Warning: Illamasqua Powder Blush In Naked Rose is not what it seems.

The delicate hue, the “naked” hint in the name, and the natural finish make this blush look unassuming… so unassuming you may be tempted to skip it.

But when you swipe it on, boy, does it tell a different story. Naked Rose is one of the most pigmented blushes I’ve ever tried – so pigmented, it looks like two different colours depending on how much you sheer it out.

If you’re looking for a versatile staple that suits every need and occasion, you’re in for a treat:

What’s In Illamasqua Powder Blush In Naked Rose?

Illamasqua Powder Blush In Naked Rose is made up of:

  • Dyes: They give the blush its colour.
  • Talc: It dilutes the pigment and absorbs excess oil.
  • Mica: It blocks your natural skin colour so the shade applies true.

Sure, there are more on the ingredient list. But these do the bulk of the work.


Soft, smooth and finely-milled. It blends like a dream.


Illamasqua Powder Blush in Naked Rose is a medium rosy pink shade with slightly blue undertones and an almost matte finish – not the kind of shade you’d expect from an edgy brand like Illamasqua.


Very pigmented. If you have pale skin, be careful (I learned it the hard way)!

illamasqua powder blush naked rose 04

Staying Power

You won’t need to retouch it throughout the day. On my dry cheeks, it stays put for about 9 hours. Then, it starts to fade slowly and subtly.


Vanilla. Fresh and sweet.

How To Use It

With a light hand and a big fluffy blush. It’s very pigmented, so a little goes a long way.

illamasqua powder blush naked rose 03

Perfomance & Personal Opinion

Illamasqua Powder Blush in Naked Rose looks so pale and innocent in its edgy case, doesn’t it?

And yet, it packs up quite a punch – as I discovered at my expense. The first time I used it, I simply picked up a bit of product with a big fluffy brush (like I always do), swirled it on my cheeks and…

Next thing you knew, a clown was staring back at me in the mirror… That’s how pigmented this stuff is.

With a bit of patience and a little blending, I managed to tone it down somewhat. But lesson learned. Never assume that just because a colour looks tame, it actually is. Especially if it is from Illamasqua.

Of course, my skin is very pale. If you’re a dark diva, a swipe may be subtle for you. But for most skintones in between, its pigmentation is just right.

The shade too, will suit most occasions. When applied right, it gives a neutral pink flush to the cheeks that beautifully complements both a natural look for school/work or a bold and dramatic look for a night out.

illamasqua powder blush naked rose 01

Who Is This For?

Anyone who wants a versatile blush they can use on any occasion.

Who Is This Not For?

Pale princesses who don’t like very pigmented blushes.


Illamasqua Powder Blush In Naked Rose comes in a chic but quirky warped square-shaped compact. You only get the blush. No mirror, blush, or anything extra.

illamasqua powder blush naked rose 02

Does Illamasqua Powder Blush In Naked Rose Live Up To Its Claims?

Colour-intense and highly pigmented. YES! Apply it with a light hand, especially if you have pale skin.
Use it to shade, brighten, enhance and define the shape of your face.  This shade has an almost matte finish, so it defines the complexion more than brightening it.

Price & Availability

$28.00/£23.00 at Look Fantastic and Net-A-Porter

Do You Need It?

If you’re looking for a pigmented, versatile blush you can wear on any occasion, Illamasqua Powder Blush in Naked Rose is hard to beat.

Dupes & Alternatives


Talc, Dimethylimi- Dazolidinone Rice Starch, Mica, Aqua (Water), Magnesium Myristate, Propylene Glycol, Octyldodecanol, Isopropyl Myristate, Glyceryl Stearate, Phenoxyethanol, Peg-150, Silica, Ricinus Communis Oil (Ricinus Communis (Castor) Seed Oil), Cetearyl Alcohol, Quaternium-26, Methylparaben, Glyceryl Ricinoleate, Ethylparaben,Cera Carnauba (Copernicia Cerifera (Carnauba) Wax), Candelilla Cera(Euphorbia Cerifera (Candelilla) Wax), Sodium Cetearyl Sulfate, Stearic Acid, Propylparaben, Cera Microcristallina (Microcrystalline Wax), Tetrahydroxypropyl Ethylenediamine, Paraffinum Liquidum (Mineral Oil), Cetyl Alcohol,Cera Alba(Beeswax), Parfum (Fragrance) and May Contain: [+/- Titanium Dioxide Ci 77891, Iron Oxides Ci 77491, Ci 77492, Ci 77499, Carmine Ci 75470, Ultramarines Ci 77007, Red 36 Ci 12085, Yellow 5 Lake Ci 19140, Red 7 Ci 15850, Red 21 Lake Ci 45380, Bismuth Oxychloride Ci 77163, Yellow 6 Lake Ci 15985, Manganese Violet Ci 77742, Ferric Ferrocyanide Ci 77510, Red 40 Lake Ci 16035, Red 27 Lake Ci 45410] May Contain Carmine as a Colour Additive. Stop use if Irritation Occurs.