Beauty Tip: Always Check Out Colors Under Natural Light Before Buying

by Gio

Some of you will probably know this tip, but it’s something that I had to learn the hard way *sighs* so I decided to share it anyway as it may prevent some of you from making the same mistake I did and throw away your hard-earned money. Here’s my story.

Never trust the harsh lights in the stores

Drugstore foundations just don’t work for me, they are simply all too dark for my pale skin. So after I left high school and my budget slightly improved I decided to finally purchase a high-end foundation and went to a department store where I stopped at several counters. There, I checked out a few testers and finally stumbled across one that seemed to match my skintone perfectly!

I don’t remember what foundation it was (it was from Elizabeth Arden though) but I do recall hearing birds singing and bells tolling and just floating on cloud nine. Yes, I was that happy. After years of wearing orange foundation (I just couldn’t afford anything else), now I would finally look my pretty pale self, only more polished, flawless and natural. Needless to say, I bought it straight away.

And then I went home and my happiness was crushed when I realised the foundation was at least a couple of shades darker than my skintone! Mind you, it was still an improvement from drugstore foundation. At least it did look darker but not orange, but still, how could this have happened?! Well, I was so carried away in the shop that I forgot to check out the shade under natural light!

Always check out products under natural light (or ask for samples if you can’t)

The lights in the shops can be really deceiving and make the shades look completely different from what they are. Doesn’t matter whether you are buying a foundation, eyeshadow, lipstick or whatever, always, always take 5 minutes to walk out of the shop, take out your mirror from your purse (always take one with you when shopping for makeup) and check out the color under natural light or you might end up with a shade that doesn’t suit you at all.

I know that’s not always possible, especially now in winter when the sun goes down so early, but if that’s the case simply ask for a sample, especially if you’re thinking of purchasing an expensive product that you can’t return. That way you can test it out at home at your leisure, and if you find the shade is wrong for you or not as flattering and pretty as you though it would be you won’t have wasted your hard-earned money on something that you can’t wear.

Do you check out makeup products under natural light when shopping?

Source: mrkathika

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Dao January 14, 2011 - 10:49 pm

Oh yeah, I made that mistake once but at a Clinique counter. The sales lady insisted that my shade was Honey Brown, which was the darkest they had. The fact that my face was flushed from wind burn didn’t help either. Needless to say, I had to come back and return the stuff.

Tammy January 15, 2011 - 6:43 am

Clinique always matches me wrong too. Last time, they matched me about 7 shades darker than I really am. O_o

I always take a sample when I can so that I can try it in all different lighting.

beautifulwithbrains January 16, 2011 - 9:16 pm

Tammy, wow, 7 shades? Don’t they have eyes? I understand matching someone a shade or two darker, but seven is a lot!

beautifulwithbrains January 16, 2011 - 9:14 pm

Dao, it’s so annoying when that happens. For some reasons, SAs always try to sell me foundation shades that are too dark for me arrgh! I’m sorry that happened to you too but at least you were able to return it. 🙂

Celina January 15, 2011 - 7:17 am

Couldn’t agree more 🙁 Can’t tell you how much money has virtually gone to waste because the product look stunning on me at the counter, and crap once I got out 🙁

beautifulwithbrains January 16, 2011 - 9:17 pm

Celina, I’m sorry, that’s awful! I wasted a lot of money too on wrong products. Those damn lights at the stores are so deceiving!

Ana January 20, 2011 - 8:31 pm

A wee bit of an off-tangent rant:

Don’t get me started on foundation shades – a lot of girls around here want to look tanned, so they _want_ dark, orange shades, since they think it’ll make them look tanned, which is silly! It’s like buying clothes that’s too small – you’re better of in your real size, there’s nothing bulging out when you choose the right one.

Unfortunately, by doing so, they create the market for that, so the store-buyers will order dark, orange shades from the company the next time, and the next, and the next.
I won’t be able to purchase shade #1, so the importer won’t know it’s wanted, so they won’t order it.

(Don’t those girls see it looks unnatural and dirty?
And lighter than you looks ashen, but that rarely happens around here.)

beautifulwithbrains January 20, 2011 - 9:06 pm

Ana, I couldn’t agree with you more. I see a lot of girls wearing darker foundation here for the same reason and I don’t get it. They end up looking orange, which is never good, and most of the time their face is a completely different shade than the rest of their body which just look ridiculous. But they seem to love it.. Go figure..

And I agree it’s bad for everyone cos shops only order darker shades and those of us with pale skin never seem to able to find a good match *sighs*

Stavroula Plag January 23, 2011 - 5:48 pm

You’re so right!! I did that mistake a few times in the past, but not anymore! I now check everything under natural light 🙂 x

beautifulwithbrains January 23, 2011 - 8:35 pm

Stavroula, I think that’s a lesson that sadly most of us had to learn the hard way. What a shame the lights in the shops are so deceiving! Always better to check everything under natural light. 🙂

Courtney Belyea May 31, 2011 - 9:09 pm

How could that be possible without people thinking you are stealing the product? I’m a teen and people always think I am stealing when I’m in a store though I’ve never stolen a thing in my whole life. :/

beautifulwithbrains June 1, 2011 - 4:02 pm

Courtney, just apply the product in the store and then walk outside and check it out under natural lighting. It’s disgusting that people think you’re stealing just because you are teen. It happens here too sometimes, and not just to teens but also to people who don’t wear expensive clothes. The SAs just keep their eyes fixed on your all the time and follow you around the store like you’re a thief who wants to steal something. It makes you wanna leave the shop empty-handed and never shop there again, doesn’t it?


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