Name: Learn Blogging From A Pro
Brand: Trisha Bartle
Size: 119 pages
From the blurb:
In LEARN BLOGGING FROM A PRO, I use over 5 years of experience as a professional blogger to help you skip the newbie period. I started my blog, Makeup Files, in 2007. I worked through all the growing pains—the ones I’m going to help you avoid—and my blog eventually became critically acclaimed. In fact, SHAPE Magazine named it one of the best beauty blogs of 2011.
Now I want you to learn everything I know. Consider this blog as an apprenticeship. I will mentor you with my professional blogging experience so you come away better than ever before.
You’ll learn everything you need to know to become a successful blogger, whether it be getting started, crafting a professional blog design, writing compelling content, getting lots of great traffic or monetizing your blog.
What I liked:
– covers all the basics of blogging
– writing style is clear and entertaining
– ideal for newbies
– the price
What I didn’t like:
– it doesn’t cover the more technical aspects of blogging
Are you thinking of starting a beauty blog? Or, maybe, you’ve recently taken the plunge, but aren’t sure how to make it popular? Then, why not apprentice with a problogger who can tell you what to do (and what not to do) to create a blog that attracts lots of visitors? That’s exactly the idea behind “Learn Blogging From A Pro: Your Blogger Apprenticeship” by Trisha Bartle.
The book is divided in five parts that cover all the basics of blogging. It begins with “Getting Started”, which explains what you need to get your blog up and running (and no, it’s not expensive at all). Trisha will give advice on what to blog about, how to name your blog and what platform to use.
After that, it’s time to think about the layout. We know we shouldn’t judge a book (or a blog in this case) by its cover, but let’ face it, we all do that. An ugly layout can cost you visitors, so here you’ll learn how you can get a professional one for free (catch: you’ll have to learn a bit of HTML and CSS, but nothing too complicated, don’t worry).
But a pretty layout alone isn’t enough to make people stay. Content is still king and, in section 3, you’ll learn how to create blog posts that people want to read, come up with compelling headlines that attract their attention, and how to plan your editorial calendar so that you’ll never be out of ideas.
However, you can’t simply create an awesome blog and expect people to find it. You’ll have to promote it too. Trisha gives you lots of ideas on how to do that. You’ll learn the basics of SEO and social media, as well as all the different techniques that she used to drive traffic to her blog.
Finally, it’s time to make some money from all your efforts. There are several ways, both direct and indirect, you can use to monetize your blog. Once again, Trisha shares her experience, explaining what worked for her and how you can use these methods to your advantage. But that’s not all. At the end of the book, you’ll also find a glossary of blogging terms and links to all the resources mentioned in the blog.
Although the book covers all the basics, and does so in a clear and entertaining way, it never gets too technical. For example, it tells you how to choose a domain and a blogging platform, but not how to install your blog. If you want a comprehensive book about blogging that also features step-by-step tutorials on its more techy aspects, this is not the one for you (but then, Trisha tells you from the start you won’t find that stuff here).
Learn Blogging From A Pro is mainly a book for newbies who want to know how they can set up a blog quickly and start driving traffic to it, and, eventually, make some money too. But of course, more experienced bloggers may discover a new trick or two (I know I did). Plus, it’s great value for money. After all, while it’s true that are more complete books on blogging out there, they tend to cost a lot more.
Available at: amazon
Learn Blogging From A Pro By Trisha Bartle covers, in a clear and entertaining way, all the basics of blogging (getting started, design, content, traffic and monetization) to teach you how to easily create a blog that people want to read, and make money from it too. However, it doesn’t contain tutorials on the most technical aspects of blogging.